If you aren’t telling your story, who is? Self-promotion is going to play a big role in the growth of your real estate business. In our digital-driven world, your potential clients have access to hundreds of real estate agents, and quick-sell companies at their fingertips. Talking about yourself isn’t always easy (we get it!) but when you master the art of selfless self-promotion, you are opening yourself and your business to unlimited growth potential!
Now here is the real kicker! According to recent studies, self-promotion is harder for women compared to their male counterparts. Women are less likely to tout their skills, achievements, and experience to gain new business. What’s more, statistics show that when women have strong female mentors, they are more likely to succeed. That is why in 2019, Coldwell Banker® created What Moves Her℠ for women in the real estate industry to help develop their leadership abilities and fully realize their professional development goals.