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Is Social Media the Key to Unlocking Listings?

The spring selling season has begun but there is still time to get the attention of homeowners who have been debating whether to list their properties. How should you go about doing so? Our marketing department has made it a priority to provide our agents with content creation services and to empower them to use social media to share not only their market knowledge but also their personalities!

According to a recent survey commissioned by Coldwell Banker Real Estate, your potential clients agree with 61 percent of all Americans that social media is a powerful tool they use when deciding which real estate professional to hire to represent them in the sale of their home.

Generational Findings




“With more than two in five Gen Z and over a third of millennial homeowners planning to sell their homes in the next 12 months, reaching these generations is key to unlocking inventory in 2022,” said Ryan Gorman, CEO of Coldwell Banker Real Estate LLC. “I am confident that our Coldwell Banker network is ready to meet these sellers where they are.


If you want to know the most effective marketing strategies for these demographics we have a sales meeting coming up that you *really* will not want to miss. Victoria Keichinger, VP of Brand Marketing for Coldwell Banker, will discuss generational marketing tactics that you can implement in your business to connect with more clients and secure more listings.


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Real Estate Marketing Workshop

Coldwell Banker Premier Realty's #Starsquad will hold its first live event on January 11-13 across our Las Vegas Valley campuses. After...

Attend an Upcoming Sales Meeting

  • SuperStar Panel: Mastering Buyer Brokerage Agreements and Presentations
    SuperStar Panel: Mastering Buyer Brokerage Agreements and Presentations
    Jul 24, 2024, 8:30 AM – 9:30 AM PDT
    CB Green Valley Campus, 2635 St Rose Pkwy #200, Henderson, NV 89052, USA
    Jul 24, 2024, 8:30 AM – 9:30 AM PDT
    CB Green Valley Campus, 2635 St Rose Pkwy #200, Henderson, NV 89052, USA
    SuperStar Panel with industry leaders Susan Cruz, Marilee Greene, and Diane Varney to discuss the Buyer Broker Agreement and Presentation.
  • Solar Basics and Contracts 101 at the Centennial Hills Campus
    Solar Basics and Contracts 101 at the Centennial Hills Campus
    Jul 24, 2024, 1:00 PM – 4:00 PM
    Las Vegas, 6628 Sky Pointe Dr, Las Vegas, NV 89131, USA
    Jul 24, 2024, 1:00 PM – 4:00 PM
    Las Vegas, 6628 Sky Pointe Dr, Las Vegas, NV 89131, USA
    CE.7124000-RE GENERAL provided by Solar Certified Pro
  • SuperStar Panel: Mastering Buyer Brokerage Agreements and Presentations
    SuperStar Panel: Mastering Buyer Brokerage Agreements and Presentations
    Jul 25, 2024, 8:30 AM – 9:30 AM PDT
    CB Centennial Hills Campus, 6628 Sky Pointe Dr #200, Las Vegas, NV 89131, USA
    Jul 25, 2024, 8:30 AM – 9:30 AM PDT
    CB Centennial Hills Campus, 6628 Sky Pointe Dr #200, Las Vegas, NV 89131, USA
    SuperStar Panel with industry leaders Susan Cruz, Marilee Greene, and Diane Varney to discuss the Buyer Broker Agreement and Presentation.
  • Debunking NAR Settlement Myths: Expert Insights and Clarifications
    Debunking NAR Settlement Myths: Expert Insights and Clarifications
    Jul 30, 2024, 8:30 AM – 9:30 AM PDT
    Zoom
    Sales Meeting Featuring Budge Huskey, Previous Coldwell Banker President and Inman/RisMedia Contributor.
  • Financing Alternatives and Contracts Used
    Financing Alternatives and Contracts Used
    Aug 21, 2024, 1:00 PM – 4:00 PM
    Corporate Campus Training Room, Parking lot, 8290 W Sahara Ave Suite 200, Las Vegas, NV 89117, USA
    Aug 21, 2024, 1:00 PM – 4:00 PM
    Corporate Campus Training Room, Parking lot, 8290 W Sahara Ave Suite 200, Las Vegas, NV 89117, USA
    A three-hour continued education course in Contracts.
  •  Professional Conduct, Etiquette & Ethics September 2024
     Professional Conduct, Etiquette & Ethics September 2024
    Sep 09, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 09, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.01013-RE (Module E)
  • The Listing Process, Market Analysis, and Inspections September 2024
    The Listing Process, Market Analysis, and Inspections September 2024
    Sep 09, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 09, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.04013-RE (Module B)
  • Agency Relationships September 2024
    Agency Relationships September 2024
    Sep 10, 2024, 10:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 10, 2024, 10:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.02013-RE (Module H)
  • Real Estate Contracts September 2024
    Real Estate Contracts September 2024
    Sep 10, 2024, 1:00 PM – 5:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 10, 2024, 1:00 PM – 5:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.03013-RE (Module A)
  • Buyer Representation September 2024
    Buyer Representation September 2024
    Sep 11, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 11, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.05013-RE (Module D)
  • Negotiations and Cost of Sale September 2024
    Negotiations and Cost of Sale September 2024
    Sep 11, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 11, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.06013-RE (Modules N and G)
  • Escrow and Financing September 2024
    Escrow and Financing September 2024
    Sep 12, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 12, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.07013-RE (Modules L and M)
  • Regulatory Disclosures and Advertising September 2024
    Regulatory Disclosures and Advertising September 2024
    Sep 12, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 12, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.08013-RE (Modules J and F)
  • Business Planning and Time Management September 2024
    Business Planning and Time Management September 2024
    Sep 13, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 13, 2024, 9:00 AM – 12:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.09013-RE (Module C)
  • Land Sales, Property Management, and Tax Benefits  September 2024
    Land Sales, Property Management, and Tax Benefits  September 2024
    Sep 13, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    Sep 13, 2024, 1:00 PM – 4:00 PM
    Sahara Campus Training Room , Parking lot, 8290 W Sahara Ave, Las Vegas, NV 89117, USA
    POST.10013-RE (Modules I, K and O)
  • Advertising and Anti-Trust - Reducing Risk  (October 2024)
    Advertising and Anti-Trust - Reducing Risk  (October 2024)
    Oct 23, 2024, 1:00 PM – 4:00 PM
    Corporate Campus Training Room, Parking lot, 8290 W Sahara Ave Suite 200, Las Vegas, NV 89117, USA
    Oct 23, 2024, 1:00 PM – 4:00 PM
    Corporate Campus Training Room, Parking lot, 8290 W Sahara Ave Suite 200, Las Vegas, NV 89117, USA
    A 3 hour continuing education course in Reducing Risk.
  • Ethics and Standards of the Profession (November 2024)
    Ethics and Standards of the Profession (November 2024)
    Nov 13, 2024, 1:00 PM – 4:00 PM
    Corporate Campus Training Room, Parking lot, 8290 W Sahara Ave Suite 200, Las Vegas, NV 89117, USA
    Nov 13, 2024, 1:00 PM – 4:00 PM
    Corporate Campus Training Room, Parking lot, 8290 W Sahara Ave Suite 200, Las Vegas, NV 89117, USA
    A three-hour continued education course in Ethics.
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