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Is Social Media the Key to Unlocking Listings?

The spring selling season has begun but there is still time to get the attention of homeowners who have been debating whether to list their properties. How should you go about doing so? Our marketing department has made it a priority to provide our agents with content creation services and to empower them to use social media to share not only their market knowledge but also their personalities!

According to a recent survey commissioned by Coldwell Banker Real Estate, your potential clients agree with 61 percent of all Americans that social media is a powerful tool they use when deciding which real estate professional to hire to represent them in the sale of their home.

Generational Findings




“With more than two in five Gen Z and over a third of millennial homeowners planning to sell their homes in the next 12 months, reaching these generations is key to unlocking inventory in 2022,” said Ryan Gorman, CEO of Coldwell Banker Real Estate LLC. “I am confident that our Coldwell Banker network is ready to meet these sellers where they are.


If you want to know the most effective marketing strategies for these demographics we have a sales meeting coming up that you *really* will not want to miss. Victoria Keichinger, VP of Brand Marketing for Coldwell Banker, will discuss generational marketing tactics that you can implement in your business to connect with more clients and secure more listings.


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Real Estate Marketing Workshop

Coldwell Banker Premier Realty's #Starsquad will hold its first live event on January 11-13 across our Las Vegas Valley campuses. After...

Attend an Upcoming Sales Meeting

  • What Makes Las Vegas Special
    What Makes Las Vegas Special
    Mar 05, 2024, 8:30 AM – 9:30 AM PST
    Zoom
    Mar 05, 2024, 8:30 AM – 9:30 AM PST
    Zoom
    Sales Meeting Featuring Brian "Paco" Alvarez, Anthropologist, Entrepreneur, Tour Guide, and Las Vegas' Leading Expert in Cultural Arts
  • Marketing Take Over and Geo-Farming
    Marketing Take Over and Geo-Farming
    Mar 12, 2024, 8:30 AM – 9:30 AM PDT
    Zoom
    Mar 12, 2024, 8:30 AM – 9:30 AM PDT
    Zoom
    Sales Meeting Featuring Melissa Fama-Flis, VP of Marketing for Coldwell Banker Premier Realty
  • One-on-One with BOMO
    One-on-One with BOMO
    Mar 19, 2024, 8:30 PM – 9:30 PM PDT
    CB Sahara Campus, Parking lot, 8290 W Sahara Ave, Suite 100, Las Vegas, NV 89117, USA
    Mar 19, 2024, 8:30 PM – 9:30 PM PDT
    CB Sahara Campus, Parking lot, 8290 W Sahara Ave, Suite 100, Las Vegas, NV 89117, USA
    Sales Meeting Featuring Bob and Molly Hamrick, CEO & COO of Coldwell Banker Premier Realty
  • One-on-One with BOMO
    One-on-One with BOMO
    Mar 20, 2024, 8:30 AM – 9:30 AM PDT
    CB Green Valley Campus, 2635 St Rose Pkwy, Suite 200, Henderson, NV 89052, USA
    Mar 20, 2024, 8:30 AM – 9:30 AM PDT
    CB Green Valley Campus, 2635 St Rose Pkwy, Suite 200, Henderson, NV 89052, USA
    Sales Meeting Featuring Bob and Molly Hamrick, CEO & COO of Coldwell Banker Premier Realty
  • One-on-One with BOMO
    One-on-One with BOMO
    Mar 21, 2024, 8:30 AM – 9:30 AM PDT
    CB Centennial Hills Campus, 6628 Sky Pointe Dr, Las Vegas, NV 89131, USA
    Mar 21, 2024, 8:30 AM – 9:30 AM PDT
    CB Centennial Hills Campus, 6628 Sky Pointe Dr, Las Vegas, NV 89131, USA
    Sales Meeting Featuring Bob and Molly Hamrick, CEO & COO of Coldwell Banker Premier Realty
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