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SOI & Summer
Productivity Challenge!

Summer is here, reach out to your SOI with a little sunshine in this quarter's campus v campus event!

Tips

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  • Review the text scripts below with your sphere in mind — who in your contacts would be the perfect fit for each message? Think about clients, friends, neighbors, and anyone you’ve helped this year.

  • If you’re using the EngageM app, create your contact groups ahead of time to make sending even easier.

  • Copy the texts you want to use into your phone’s notes (or directly into EngageM), then personalize each one with your voice and style. Small tweaks — a quick reference, emoji, or personal note — make every message feel authentic and start real conversations.

  • Save the available graphics to your phone

  • Look for fun, professional real estate GIFS that you can save in your phone to include in your message responses

Message Templates

Stay Top-of-Mind with your Sphere of Influence

Start a conversation with someone in your SOI or past client you have not spoken to in a while.

#1Checking In (Sphere / Past Client – Summer)

Hi [firstname],

Hope you’re staying cool in the Vegas heat! ☀️

Just wanted to check in and say hi — I always appreciate amazing clients and friends like you. How have you been lately?

 

Send #1 to at least 5 people you haven’t spoken to in 6+ months. It’s a pure relationship text, so it usually gets the highest reply rate during prospecting sessions.

#2 Buyer Prospect – Soft Summer Check-In

Hi [firstname],

With the summer market starting to heat up in Las Vegas, I wanted to check in — is buying a home still something you’re thinking about this year?

Happy to answer questions or show you what’s available whenever you’re ready!

 

 

#3 Buyer Prospect – Market & Timing

Hi [firstname],

A lot of buyers right now are trying to make a move before fall, while there’s still good selection on the market.

If you’ve been thinking about buying, I can connect you with a great lender to explore options. Want an intro?

 

 

#4 Buyer Prospect – Reconnect

Hi [firstname],

We talked about your home search a little while back, so I wanted to check in.

Are you still thinking about buying this year, or has anything changed? No pressure — just here if you need anything!

 

 

#5 Pop-By Client Appreciation

Hi [firstname],

I’m making a few quick client appreciation stops this week and would love to drop by with a small thank-you gift.

What’s a good time for me to swing by?

 

#6 Pop-By – First Year in Home

Hi [firstname],

I realized this is your first summer in your new home! ☀️ I’d love to stop by with a little something to celebrate and say thank you again. What’s a good time for me to swing by?

#7 Pop-By – Client Appreciation

Hi [firstname],

I’m dropping off a few small client appreciation gifts this week and wanted to include you. I truly appreciate your support and referrals over the years!

When would be a good time for me to stop by?

 

 

#8 Updating Database

Hi [firstname],

I’m doing a quick update of my contact list and wanted to make sure I have your best email address. Would you mind sharing it with me?

 

 

#9 Updating Database – Market Updates

Hi [firstname],

I’m updating my contact list so I can send occasional Las Vegas market updates and homeowner tips.

What’s the best email address for you these days?

 

 

#10 Updating Database – Reconnect

Hi [firstname],

I was updating my contact list and realized it’s been a while since we’ve caught up! I’d love to stay in touch — what’s the best email for you these days?

 

 

🏡 #11 What’s Your Home Worth? (Summer Version)

Option 1 – Market Awareness

Hi [firstname],

The Las Vegas market is heating up — and some homeowners are surprised by what their homes could sell for right now.

If you’re curious, I can send you a quick, no-pressure estimate of your home’s value. Just let me know!

Option 2 – Curiosity / Higher Response

Hi [firstname],

Quick question — have you checked your home’s value recently?

I can send you a quick estimate if you’d like!

Option 3 – Short Version

Hi [firstname],

Would you be curious what your home might sell for in today’s Las Vegas market? 🏡

I can send you a quick estimate if you want!

☀️ #12 Referral Ask

Hi [firstname],

Summer tends to be a busy time for people making big life changes. If you know anyone who's thinking about buying or selling this year, I'd be honored if you'd send them my way. I promise to take great care of them!

Hit Em With Your Stats

Share some information and points of value to get the conversation going!

2026 RE Report.png

#13 The Las Vegas Real Estate Report 

Option 1 – Conversational

Hi [firstname],

Our Las Vegas Real Estate Report is out and some of the numbers are really interesting.

For example, new home sales fell well short of las year’s pace with just under 10,000 homes closed in 2025 — and the median price for existing single-family homes at the end of 2025 was $470,000, down from $475,000 in December 2024 (-1%).

If you’re curious what the market looks like right now, I’d be happy to send you a copy!

Option 2 – Shorter Text 

Hi [firstname],

Our Las Vegas Real Estate Report is out and the numbers for last year are interesting — new construction sales hit 10,000, and the median single-family price ended 2025 at $470K. Want me to send you the report?

Option 3 – With Link

Hi [firstname],

My Las Vegas Real Estate Report has some great insights on our market.

Last year, 10,000 new construction homes sold and the median single-family price was $470K.

You can check out the full report here:2026 Real Estate Report

Let me know if you want to chat about what it means for buyers or sellers right now!

#14 By the Numbers

☀️ Option 1: Market Snapshot + Home Value

Hi [firstname],

Summer is one of the busiest times of year for real estate, and the Las Vegas market continues to create opportunities for both buyers and sellers. I'm sharing a quick market snapshot here—if you're curious what these numbers mean for your neighborhood or what your home might be worth today, I'd be happy to take a look for you.

(Insert market graphic.)

If they respond, send them to your home valuation page.

🏡 Option 2: Home Equity Focus

Hi [firstname],

Many homeowners are surprised to learn how much their home's value has changed over the past few years. With the Las Vegas market continuing to evolve this summer, now is a great time to check in on your home's current value.

If you'd like a quick, no-obligation home value estimate, just let me know!

🌴 Option 3: Summer Curiosity Angle

Hi [firstname],

While you're making summer plans, have you ever wondered what your home could sell for in today's market? I'm sharing a quick market

Market Snapshot.png

snapshot that highlights what's happening in Las Vegas right now.

If you'd like a personalized estimate for your home, I'd be happy to put one together for you.

(Insert market graphic.)

📈 Option 4: Neighborhood-Specific Value

Hi [firstname],

I've been reviewing recent sales and market activity around Las Vegas, and it's always interesting to see how values can vary from neighborhood to neighborhood.

I'm sharing a quick market update here. If you're curious about what's happening specifically in your area—or what your home might be worth today—I'd be happy to send you a customized report.

(Insert market graphic.)

MMU MAY.png

#15 The MMU

☀️ Monthly Market Update – Summer 2026

 

Hi [firstname],
Southern Nevada continues to attract new residents, businesses, and investment—and there’s a lot happening beyond the housing market. From playoff hockey and potential new professional sports franchises to record-breaking gaming revenues and major new developments across the Valley, the momentum continues.

I'm sharing a quick market snapshot here. If you'd like to watch the full Monthly Market Update from Bob Hamrick, here's the link: [Insert Link]

📊 More Real Estate-Focused Version

Hi [firstname],
The latest Las Vegas Market Update is here! Southern Nevada remains one of the top destinations for people relocating from California and across the country, helping fuel continued demand across our housing market.

I'm sharing a quick market snapshot along with Bob Hamrick's latest Monthly Market Update covering housing trends, in-migration, major Valley investments, and exciting developments happening throughout Las Vegas.

Watch here: [Insert Link]

🌴 Short Version

 

Hi [firstname],
Las Vegas continues to make headlines—from continued population growth and major new investments to exciting sports and entertainment developments across the Valley.

Check out Bob Hamrick's latest Monthly Market Update and see why so many people continue choosing Southern Nevada: [Insert Link]

⭐ Our Favorite

This one feels informative, positive, and community-focused:

 

Hi [firstname],
Why do people keep choosing Southern Nevada? From continued population growth and record-breaking economic activity to exciting new developments across the Valley, Las Vegas continues to be one of the most dynamic markets in the country.

I'm sharing a quick market snapshot here. For a deeper dive into the latest housing trends, local investments, and what's happening around town, watch Bob Hamrick's latest Monthly Market Update: [Insert Link]

Link to MMU

Bob GIF

#6 Text to Seller Prospect About RealVitalize:

Hi [firstname], The Las Vegas real estate market is constantly changing! NOW more than EVER, CONDITION is just as important as PRICE in selling your home! And now, it is easier to prepare your home for sale with Coldwell Banker’s unique RealVitalize program with ZERO up-front expense! Whether it be for carpeting, painting, staging or more, I can position your property to sell for the highest possible price with no out of pocket costs. Text me back to start a conversation about putting your home on the market.

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