To many, the American Dream still centers on homeownership. It’s a symbol of stability and long-term investment. So much so that some Americans are timing major life milestones, like starting a family, launching a business, or changing jobs around the moment they finally get the keys to their own home. The Coldwell Banker 2025 American Dream Report* reveals that 71% of aspiring homeowners (defined as those who don’t currently own a home but want to someday) are delaying major life decisions...

Every year, many homeowners assume the market goes quiet once the holiday season arrives. But Coldwell Banker Premier Realty’s own 20-plus years of data tell a very different story, and it is one every agent should be using in their year-end listing conversations. Actually, a widely unknown seasonal trend is that the holidays are the best time to have a home on the market for sale. The data backs it up: there is a 38% greater chance of selling your home during the holidays than any other...

Sales meeting highlight: "Overwhelm and Burnout " with an engaging presentation by Mitch Harrison, hosted by Coldwell Banker Premier Realty. “Burnout isn’t about being too busy—it’s about feeling like your effort no longer makes a difference.” That powerful truth set the tone for this Coldwell Banker Premier Realty sales meeting, where seasoned coach and productivity expert Mitch Harrison led an honest, high-impact conversation on how real estate agents can combat overwhelm and reclaim joy...